Friday, September 11, 2009

NikeID website

I am a runner. Therefore, I have an unhealthy obsession with shoes. I am currently looking for new racing spikes. I went to the NikeID site so I could customize my spikes in our team colors etc. However, there were no running spikes (there were football and soccer though!).  Despite my let down, I can appreciate the creativity and uniqueness of the site. The site allows you to really make the shoe your own. You can choose every detail to truly make it a one of a kind. The site is pretty quick and has good user interface. It actually won a Webby award for best visual design. You can really see and know what your shoe will look like before it is even made. There are various angles you can view the shoe from. You can also zoom in for a more detailed view. The site is very user friendly and makes the experience of shoe shopping a unique, fun, and memorable one. Since there were no spikes, I created Nike Frees. 


It's a cool site, you should all go check it out!

1 comment:

  1. Awesom..its so crazy how technology has advanced over the years such as looking at the outcome of your shoes before they are even made.

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